@netaporter is outside the free selection

The reading stays open — what the brand is after, why this sequence, how to apply it. The images come with a paid plan.

See the plans
@netaporter· Fashion

Linked product carousel with direct catalogue push

Net-a-Porter strings product shots into a sequence that functions as a swipeable mini-catalogue, betting that repetition and variety will push viewers to the full site rather than selling any single item.

Drive catalogue trafficHelping people considerFashion

Drive catalogue traffic · Brings people to the site without a single product in mind, letting the selection do the work.

Published
May 7, 2026
Stories
7· 2 videos
Type
story
Source
View on Instagram ↗

Frame by frame

7 of 7 stories
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3+2 min
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The same intention, elsewhere

86 sequences classified “Drive catalogue traffic” across 23 accounts.