@rhode· Beauty

Celebrity founder's event appearance as product showcase

Rhode turns Hailey Bieber's Met Gala moment into product proof by threading a flat-lay breakdown through glamour shots, making the founder's visibility work as both aspiration and instruction.

Borrow celebrity visibility · Uses the attention paid to someone else as a shortcut to being wanted.

Published

May 6, 2026

Stories

10· 1 video

Type

story

Source

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