@rhode· Beauty

Shade range taught through named creator applications

Rhode uses eight credited creators, each captioned with their specific shade, to demonstrate range across skin tones. This personalizes the shade-matching decision better than swatches or a model lineup could.

Teach product useHelping people considerBeauty

Teach product use · Removes the “I wouldn't know how to use it” objection by showing the gesture.

Published
July 3, 2026
Stories
11· 9 videos
Type
story
Source
View on Instagram ↗

Frame by frame

11 of 11 stories
1photo
Named creditnone
2video
Claimlink_sticker
3photo
Purchase routenone
4video
Namingmention
5video
Named creditmention
6video
mention
7video
mention
8video
Isolationmention
9video
mention
10video+6 min
mention
11video+6 min
mention

The same intention, elsewhere

118 sequences classified “Teach product use” across 21 accounts.