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@gisou is outside the free selection

The reading stays open — what the brand is after, why this sequence, how to apply it. The images come with a paid plan.

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@gisou· Beauty

Launch teaser embedded in seasonal routine content

Gisou opens with a May 5 product tease, then pivots to a full summer hair-care routine that sells existing products while keeping the launch top-of-mind. The waitlist frame creates urgency before the educational sell begins.

Drive product purchaseAsking for the actionBeauty

Drive product purchase · Asks for the sale now, by the shortest route available.

Published
May 3, 2026
Stories
12· 2 videos
Type
story
Source
View on Instagram ↗

Frame by frame

12 of 12 stories
1
Withholdlink_sticker
2+1 min
Named credit
3+1 min
Claim
4+2 min
Establishing
5+2 min
Question/Answer
6+2 min
7+2 min
Step
8+2 min
9+3 min
Claim
10+37 min
Isolation
11+38 min
Outside voicemention
12+39 min
Establishinglink_sticker

The same intention, elsewhere

181 sequences classified “Drive product purchase” across 25 accounts.