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@carharttwip is outside the free selection

The reading stays open — what the brand is after, why this sequence, how to apply it. The images come with a paid plan.

See the plans
@carharttwip· Fashion

Product catalogue drilled into Stories format

Carhartt WIP turns Stories into a swipeable lookbook — seven items, same background, same link, zero narrative — treating the format as pure browse infrastructure when conversion matters more than engagement.

Drive catalogue trafficHelping people considerFashion

Drive catalogue traffic · Brings people to the site without a single product in mind, letting the selection do the work.

Published
May 9, 2026
Stories
7
Type
story
Source
View on Instagram ↗

Frame by frame

7 of 7 stories
1
link_sticker
2
link_sticker
3
Isolationlink_sticker
4
link_sticker
5
Styling contextlink_sticker
6
link_sticker
7
link_sticker

The same intention, elsewhere

86 sequences classified “Drive catalogue traffic” across 23 accounts.