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@rhode· Beauty

Retail pop-up told through visitor reposts

Rhode opens with logistics (dates, timed entry, purchase limits) so followers know how to attend, then switches to thirteen customer reposts that prove the event happened and felt worth sharing.

Announce a retail locationHelping people considerBeauty

Announce a retail location · Anchors the brand in a real place, which makes it verifiable by something other than its website.

Published
July 11, 2026
Stories
18· 8 videos
Type
story
Source
View on Instagram ↗

Frame by frame

18 of 18 stories
1photo
Establishinglink_sticker
2photo
Establishing
3video
Withhold
4video
Establishing
5video
6video
7video
8photo+3 min
Establishinglocation_tagreposted_post
9photo+3 min
Outside voicementionreposted_post
10photo+3 min
location_tagmentionreposted_post
11photo+3 min
reposted_post
12photo+3 min
location_tagmentionreposted_post
13video+3 min
Outside voicementionreposted_post
14photo+3 min
mentionreposted_post
15photo+3 min
mentionreposted_post
16video+3 min
Grid summaryreposted_post
17photo+3 min
Outside voicereposted_post
18video+3 min
Demonstrationmentionreposted_post

The same intention, elsewhere

45 sequences classified “Announce a retail location” across 18 accounts.

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