@aesop is outside the free selection
The reading stays open — what the brand is after, why this sequence, how to apply it. The images come with a paid plan.
See the plans
@aesop· BeautySingle-frame product tease with pun-driven catalogue link
Aesop teases a men's product guide with a visual pun ('MAN-UAL') to spark curiosity and funnel viewers to their full catalogue without revealing product details upfront.
Drive catalogue traffic · Brings people to the site without a single product in mind, letting the selection do the work.
- Published
- June 6, 2026
- Stories
- 1· 1 video
- Type
- story
- Source
- View on Instagram ↗
Frame by frame
1 of 1 stories
1The same intention, elsewhere
86 sequences classified “Drive catalogue traffic” across 23 accounts.
