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@lameulerie· Food & Drink

Sandwich shop customers, a cliff, and a joke review

La Meulerie turns real customer footage and a fake bad review into proof that people love the shop enough to jump off cliffs for it, making community the marketing.

Celebrate the communityReaching a cold audienceFood & Drink

Celebrate the community · Makes existing buyers visible, so belonging becomes a reason to buy.

Published
August 23, 2026
Stories
5· 3 videos
Type
story

Frame by frame

5 of 5 stories
1
Namingmention
2+2 min
Establishingmentionlocation_tag
3+3 min
Lifestyle placementnone
4+7 min
Quotelogo_lockup
5+50 min
Outside voicereposted_postmention

The same intention, elsewhere

325 sequences classified “Celebrate the community” across 81 accounts.