@netaporter is outside the free selection

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@netaporter· Fashion

New arrivals catalog with direct shop links

Net-a-Porter turns discovery into transaction by threading shoppable tags through every frame, collapsing browse and buy into one swipe-through that treats Stories like a living catalog.

Drive discovery of new arrivalsHelping people considerFashion

Drive discovery of new arrivals · Gives a reason to come back and look, turning newness into an appointment.

Published
July 13, 2026
Stories
8· 2 videos
Type
story
Source
View on Instagram ↗

Frame by frame

8 of 8 stories
1
Establishingnone
2+3 min
link_sticker
3+4 min
link_sticker
4+6 min
link_sticker
5+7 min
link_sticker
6+10 min
link_sticker
7+12 min
link_sticker
8+13 min
Purchase routelink_sticker

The same intention, elsewhere

69 sequences classified “Drive discovery of new arrivals” across 13 accounts.