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@oneractive· Fashion, Sport

Layer It Up, looped through the whole lounge range

ONER needed shoppers to see hoodies and seamless underwear as one buildable system, so the sequence repeats one pose and phrase to anchor many colours and pieces into a single idea.

Drive discovery of new arrivalsHelping people considerFashionSport

Drive discovery of new arrivals · Gives a reason to come back and look, turning newness into an appointment.

Published
August 23, 2026
Stories
7· 1 video
Type
story

Frame by frame

7 of 7 stories
1
Establishingmention
2
Range extensionlink_stickerproduct_tag
3
Styling contextlink_sticker
4+1 min
Range extensionlink_stickerproduct_tag
5+1 min
Claimlink_sticker
6+1 min
Grid summarylink_sticker
7+1 min
Taglinelink_sticker

The same intention, elsewhere

457 sequences classified “Drive discovery of new arrivals” across 111 accounts.