Five new pieces, one leather ear cap
The Frankie Shop needed to launch multiple new-arrival items at once while keeping them visually tied together, so a repeated quirky cap acts as a collection signature across different models and garments.
Drive discovery of new arrivals · Gives a reason to come back and look, turning newness into an appointment.
- Published
- August 28, 2026
- Stories
- 7· 7 videos
- Type
- story
- Source
- View on Instagram ↗
Frame by frame
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7video+6 minThe same intention, elsewhere
457 sequences classified “Drive discovery of new arrivals” across 111 accounts.





