@skims is outside the free selection

The reading stays open — what the brand is after, why this sequence, how to apply it. The images come with a paid plan.

See the plans
@skims· Fashion

Store opening with full visit logistics upfront

SKIMS announces two new retail locations then immediately delivers what shoppers need: interiors showing product density, then precise addresses and hours. The sequence treats Instagram as wayfinding, not hype.

Drive attendanceAsking for the actionFashion

Drive attendance · Gets someone to travel in person — the costliest thing a story can ask for.

Published
June 6, 2026
Stories
7
Type
story
Source
View on Instagram ↗

Frame by frame

7 of 7 stories
1
Establishinglogo_lockup
2
Wideninglogo_lockup
3
Purchase route
4+1 min
Purchase routelogo_lockup
5+1 min
Purchase route
6+1 min
Establishinglogo_lockup
7+2 min
Establishinglogo_lockup

The same intention, elsewhere

87 sequences classified “Drive attendance” across 19 accounts.