@rhode· Beauty

Pop-up attendance drive, then visitor reposts as proof

Rhode front-loads logistics—final day, timed entry, one-per-person limits—to create urgency, then lets attendee reposts demonstrate that the scarcity is real and the event worth the trip.

Drive attendanceAsking for the actionBeauty

Drive attendance · Gets someone to travel in person — the costliest thing a story can ask for.

Published
July 12, 2026
Stories
16· 8 videos
Type
story
Source
View on Instagram ↗

Frame by frame

16 of 16 stories
1video
Invitationlink_sticker
2photo
Purchase routelocation_tag
3photo
Establishinglogo_lockup
4video
Purchase route
5video
Purchase route
6video
7video+6 min
Establishingreposted_post
8photo+6 min
reposted_post
9photo+6 min
Outside voicereposted_post
10video+7 min
reposted_postmention
11photo+7 min
reposted_postmention
12video+7 min
reposted_post
13photo+7 min
reposted_postlocation_tagmention
14photo+7 min
reposted_post
15photo+7 min
reposted_post
16video+7 min
Namingreposted_post

The same intention, elsewhere

87 sequences classified “Drive attendance” across 19 accounts.