Event announcement sandwiched inside product carousel
The Frankie Shop frames an in-store event invitation with menswear arrivals, banking on the product clips to hold attention long enough that the event call resurfaces as followers swipe through. The sandwich structure sacrifices event urgency for broader reach.
Drive attendance · Gets someone to travel in person — the costliest thing a story can ask for.
- Published
- June 19, 2026
- Stories
- 10· 9 videos
- Type
- story
- Source
- View on Instagram ↗
Frame by frame
10 of 10 stories
1video
2photo+11 min
3video+59 min
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5video+60 min
6video+60 min
7video+60 min
8video+64 min
9video+64 min
10video+65 minThe same intention, elsewhere
87 sequences classified “Drive attendance” across 19 accounts.





