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@skims· Fashion

Collaboration announcement through posed product demonstrations

SKIMS builds hype for the Nike collaboration by showing groups modeling the collection in choreographed formations, each pose paired with a single product benefit. The athletic-meets-fashion staging signals the partnership's blend before naming the launch date.

Announce a collaborationReaching a cold audienceFashion

Announce a collaboration · Crosses two audiences: each discovers the other brand through a name it already trusts.

Published
May 9, 2026
Stories
4
Type
story
Source
View on Instagram ↗

Frame by frame

4 of 4 stories
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4+2 min
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The same intention, elsewhere

36 sequences classified “Announce a collaboration” across 13 accounts.