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@netaporter· Fashion

New arrivals, five items, one label

Net-a-Porter needs to move fresh stock fast, so it skips styling narratives and just lets a title card and five clean product shots do the selling before one link.

Drive discovery of new arrivalsHelping people considerFashion

Drive discovery of new arrivals · Gives a reason to come back and look, turning newness into an appointment.

Published
August 24, 2026
Stories
7· 2 videos
Type
story

Frame by frame

7 of 7 stories
1
Naminglogo_lockup
2+1 min
Isolationnone
3+4 min
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4+4 min
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5+4 min
Isolationnone
6+5 min
Isolationnone
7+5 min
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The same intention, elsewhere

457 sequences classified “Drive discovery of new arrivals” across 111 accounts.