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@erl· Fashion

One jelly bag, two celebrities, one shop link

erl borrows two celebrities' real moments to make a jelly bag and sweater feel already-endorsed, then drops a bare product shot between them so desire converts straight to a link.

Borrow celebrity visibilityReaching a cold audienceFashion

Borrow celebrity visibility · Uses the attention paid to someone else as a shortcut to being wanted.

Published
August 28, 2026
Stories
3
Type
story

Frame by frame

3 of 3 stories
1
Naming
2+1 min
Isolationlink_sticker
3+55 min
Outside voicelink_sticker

The same intention, elsewhere

142 sequences classified “Borrow celebrity visibility” across 63 accounts.