New arrivals split between product shots and named influencer wear
The Frankie Shop brackets shoppable studio shots with real-world styling by named individuals, shifting from transaction to aspiration. The named credits turn customers into characters, making garments feel already chosen by people worth knowing.
Drive discovery of new arrivals · Gives a reason to come back and look, turning newness into an appointment.
- Published
- July 12, 2026
- Stories
- 9· 6 videos
- Type
- story
- Source
- View on Instagram ↗
Frame by frame
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9photo+66 minThe same intention, elsewhere
69 sequences classified “Drive discovery of new arrivals” across 13 accounts.





