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@maxmaraNew perfume bottle modeled on the coat
Max Mara ties its first fragrance to its signature coat, using close-up design parallels to make the launch feel like a heritage extension rather than a new category.
Announce availabilityHelping people consider
Announce availability · Makes it known that something exists and can be had, without asking for the purchase yet.
- Published
- August 25, 2026
- Stories
- 5· 1 video
- Type
- story
- Source
- View on Instagram ↗
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5+3 minThe same intention, elsewhere
208 sequences classified “Announce availability” across 69 accounts.
