@aritzia is outside the free selection

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@aritzia· Fashion

Four-step stretch routine, then a bodysuit

Aritzia uses a wellness moment to keep viewers engaged frame after frame, letting the outfit stay visible throughout before pivoting to a separate shoppable product unrelated to the exercise.

Drive product purchaseAsking for the actionFashion

Drive product purchase · Asks for the sale now, by the shortest route available.

Published
August 20, 2026
Stories
6· 4 videos
Type
story

Frame by frame

6 of 6 stories
1
Establishing
2+1 min
Step
3+1 min
Step
4+1 min
Step
5+2 min
Step
6+3 min
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The same intention, elsewhere

680 sequences classified “Drive product purchase” across 140 accounts.