@haydesign· Home & Living

Product showcase that earns an event invitation

HAY uses the Pack Chair's modularity and assembly process to hold attention for six frames before pivoting to exhibition logistics. The product demonstration justifies the ask, making the venue details feel like continuation rather than interruption.

Drive attendance · Gets someone to travel in person — the costliest thing a story can ask for.

Published

June 10, 2026

Stories

9· 2 videos

Type

story

Source

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